Web Analyst
A Web Analyst analyzes web traffic data, identifies trends, and recommends solutions to improve website performance.
On this profession page, you will learn:
Who is Web Analyst
A web analyst collects data on website visitors, analyzes their behavior, and discovers how users interact with content. They examine which pages are the most popular, how much time users spend on the site, and where they come from. By utilizing various tools, a web analyst monitors usability and effectiveness metrics.Based on the collected data, they create reports that help the team understand what works and what needs improvement. The web analyst offers specific recommendations to enhance user experience. They also track changes in visitor behavior after implementing new elements on the site.By researching competitors and industry trends, a web analyst assists teams in developing data-driven strategies. They test different elements of the site to determine which ones engage visitors the most. Ultimately, a web analyst contributes to achieving project goals while keeping user and business needs in mind.